The much-anticipated North American International Auto Show NAIAS 2010 has finally opened to the public in Detroit. The first major media event of 2010 showcases the best of the auto industry at a time when it’s very existence has been in question. What better way to celebrate the heritage of the “motor city” than visit Cobo Center and take a peek of what’s new and what’s eco friendly? While I am not quite ready to buy a new car, I couldn’t help but imagining . . .
While there were personnel polishing the cars, fancy lighting and floors to show off the beauty of color and design, I couldn’t help but be dazzled with the sparkle and jewel like appearance of many of the cars. I picked a Monday afternoon thinking there would be fewer crowds but the parking lots were almost full and attendance has already surged past 2009. It definitely shows that Metro Detroit has not lost its fascination with cars even in a challenged economy. It made me think I was seeing the “Dream Cruise” far into the future.
I tried to capture at least one car from each automaker (slide shows below). While I was there however, Ford clearly had the most concentration of people checking out the demonstrations and viewing the 2010 Motor Trend Car of the Year. There is always a fascination for “Cadillac” and my favorite is always the “concept” cars. If you are attending, there is an opportunity to ride in a “green” car in “Electric Avenue”.
North American International Auto Show - NAIAS from Cathy Tishhouse on Vimeo.
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